Finance KPIs and dashboards

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Introduction

Finance dashboards provide businesses with real-time insights into financial performance, helping them track metrics like revenue, expenses, profitability, and cash flow. They are essential tools for making informed decisions, managing risks, and maintaining financial health.

Here’s a detailed breakdown of key finance dashboards, including their purpose, metrics, and chart types:


1. Financial Performance Dashboard

Purpose: Monitors the overall financial health of the business, including income, expenses, and profitability.

Key Metrics and KPIs:

  • Revenue: Total income generated from business activities.
  • Net Profit Margin: Percentage of revenue retained as profit.
    • Formula: Net Profit Margin = (Net Income ÷ Revenue) × 100
  • Operating Expenses: Total costs incurred in running the business.
  • Gross Margin: Revenue remaining after deducting cost of goods sold (COGS).
    • Formula: Gross Margin = (Revenue – COGS) ÷ Revenue × 100
  • EBITDA: Earnings before interest, taxes, depreciation, and amortization.

Recommended Chart Types:

  • Bar Chart: Revenue and expenses comparison.
  • Line Chart: Monthly or quarterly revenue trends.
  • Stacked Bar Chart: Breakdown of operating expenses.
  • KPI Cards: Highlight net profit margin and EBITDA.

2. Cash Flow Dashboard

Purpose: Tracks cash inflows and outflows to ensure liquidity and operational stability.

Key Metrics and KPIs:

  • Cash Inflows: Revenue from sales, loans, or investments.
  • Cash Outflows: Payments for salaries, rent, utilities, or debts.
  • Net Cash Flow: Difference between inflows and outflows.
    • Formula: Net Cash Flow = Cash Inflows – Cash Outflows
  • Days Sales Outstanding (DSO): Average time to collect receivables.
    • Formula: DSO = (Accounts Receivable ÷ Total Credit Sales) × Days
  • Working Capital: Current assets minus current liabilities.

Recommended Chart Types:

  • Waterfall Chart: Visualization of cash inflows and outflows.
  • Line Chart: Cash balance trends over time.
  • Pie Chart: Distribution of cash outflows by category.
  • Gauge Chart: Real-time working capital status.

3. Budget vs. Actuals Dashboard

Purpose: Compares actual financial performance to planned budgets.

Key Metrics and KPIs:

  • Budget Variance: Difference between planned and actual amounts.
    • Formula: Budget Variance = Budgeted Amount – Actual Amount
  • Revenue Variance: Performance above or below expected revenue.
  • Expense Variance: Overspending or underspending in categories.
  • Forecast Accuracy: Percentage accuracy of financial projections.

Recommended Chart Types:

  • Bar Chart: Actual vs. budgeted revenue and expenses.
  • Heatmap: Highlight significant variances by category.
  • Line Chart: Cumulative variance trends over time.
  • KPI Cards: Show key variances at a glance.

4. Accounts Payable and Receivable Dashboard

Purpose: Tracks the status of outstanding payments to suppliers and collections from customers.

Key Metrics and KPIs:

  • Accounts Payable (AP) Aging: Breakdown of unpaid invoices by aging category (e.g., 0–30, 31–60 days).
  • Accounts Receivable (AR) Aging: Outstanding customer payments by aging category.
  • Payment Terms Compliance: Percentage of invoices paid within agreed terms.
  • Collection Rate: Percentage of receivables collected on time.

Recommended Chart Types:

  • Aging Bar Chart: AP and AR aging distribution.
  • Stacked Bar Chart: Overdue invoices by category.
  • Funnel Chart: Invoice status (issued, pending, paid).
  • Trend Line Chart: Collections and payments over time.

5. Profit and Loss (P&L) Dashboard

Purpose: Provides a detailed view of income and expenses to assess profitability.

Key Metrics and KPIs:

  • Total Revenue: Gross income from sales and other sources.
  • Total Expenses: Operating, administrative, and other costs.
  • Net Income: Revenue minus expenses.
    • Formula: Net Income = Revenue – Expenses
  • Cost-to-Income Ratio: Percentage of income consumed by expenses.
    • Formula: Cost-to-Income Ratio = (Total Expenses ÷ Total Revenue) × 100

Recommended Chart Types:

  • Line Chart: Monthly or quarterly revenue and expense trends.
  • Stacked Bar Chart: Expense categories contributing to total costs.
  • Pie Chart: Distribution of revenue sources.
  • KPI Cards: Highlight net income and cost-to-income ratio.

6. Financial Forecasting Dashboard

Purpose: Projects future financial performance based on historical trends and assumptions.

Key Metrics and KPIs:

  • Projected Revenue: Expected income for the next period.
  • Projected Expenses: Anticipated costs for the next period.
  • Cash Flow Projections: Predicted inflows and outflows.
  • Scenario Analysis: Impact of various scenarios (e.g., best-case, worst-case).

Recommended Chart Types:

  • Line Chart: Forecasted vs. actual revenue trends.
  • Bar Chart: Projected expenses by category.
  • Waterfall Chart: Cumulative cash flow projections.
  • Bubble Chart: Scenario comparisons for revenue, costs, and profits.

7. KPI Dashboard for Financial Health

Purpose: Tracks key financial metrics at a high level for executives and stakeholders.

Key Metrics and KPIs:

  • Current Ratio: Liquidity ratio measuring the ability to pay short-term obligations.
    • Formula: Current Ratio = Current Assets ÷ Current Liabilities
  • Debt-to-Equity Ratio: Proportion of company financing from debt vs. equity.
    • Formula: Debt-to-Equity Ratio = Total Debt ÷ Total Equity
  • Net Working Capital: Difference between current assets and liabilities.
  • Return on Equity (ROE): Profitability relative to shareholder equity.
    • Formula: ROE = Net Income ÷ Shareholder Equity

Recommended Chart Types:

  • Gauge Chart: Real-time status of liquidity ratios.
  • Bar Chart: Debt-to-equity comparisons over time.
  • Line Chart: Trends in ROE and working capital.
  • KPI Cards: Display current ratio, net working capital, and ROE.

Integration with BI Tools

Modern BI tools like Power BI, Tableau, and Looker can streamline the creation of these dashboards by integrating with ERP, accounting, and CRM systems. Key features include:

  • Automated Data Updates: Real-time integration with financial systems like QuickBooks, SAP, or Oracle.
  • Drill-Down Capabilities: Allow users to explore underlying data behind high-level metrics.
  • Custom Alerts: Notify stakeholders of anomalies like overdue payments or significant budget variances.

Conclusion

Finance dashboards are essential for ensuring a business’s financial health, maintaining liquidity, and optimizing resource allocation. By monitoring key metrics like cash flow, profitability, and accounts management in real-time, these dashboards empower finance teams and executives to make data-driven decisions and achieve strategic goals.

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